Your Customer’s Voice

How Great Companies Work With Customers and Drive Market Success

By John A. Burshek

In this latest report, John Burshek takes customer insight to the next level. In it, he explains disruptive innovation and other growth strategies through a customer insight lens and introduces new ideas and frameworks that can be used to achieve growth. It is based on Burshek’s first-hand, ground-breaking work with the world’s best companies. Learn how to replace luck with a predictable insight process.


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